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The AI Canvas is where you make creative. You add nodes — prompts, references, generators, edits, and delivery steps — and connect them into a graph that produces images and video. Every generation is grounded in your brand book, and everything you make lands in your Library.
In the app sidebar, the AI Canvas is Canvas under Creative+.

Workflows, not just outputs

A single prompt gives you a single image. A graph gives you a way of working you can run again. Swap the product photo, rerun, and get the same treatment on a new subject. Save the graph as a workflow, or publish it as a pipeline your team and your AI assistant can run with new inputs.

What’s on the canvas

In this section

Elsewhere in Creative+:

From idea to delivery

1

Start a graph

Right-click the canvas and add a node, load a pre-made workflow, or describe what you want to the Composer.
2

Add references

Drag in product shots, Elements, or Library media, and connect them to a generation node.
3

Generate and iterate

Pick a model, run the node, and adjust. Run Flow reruns only what changed.
4

Deliver

Export files, send creative to a Planner draft, post it, or replace the creative on a Meta ad.

Plans and credits

The canvas is included with the Organic+ plan. Generation draws on the brand’s Canvas credits. See Billing for your balance and Providers and rates for what each generation costs.

Try it

Ask Claude or ChatGPT to build and run a graph for you:
  • “Turn this product photo into three vertical lifestyle images for Reels.”
  • “Make two square images of our cold brew on a sunny café table, and put the better one on Friday’s post.”
  • “Which canvas workflows have we saved?”
If the canvas is open in Continuum, you can watch it work. See Make creative.

What’s next

Working on the canvas

Add, connect, run, save, and collaborate.

Pipelines

Publish a graph your team can run with new inputs.