Skip to main content
Continuum can turn a single After Effects project into many on-brand render variations — swapping prices, product images, and copy without rebuilding the design each time. This section explains how to structure and deliver your project so integration is fast and clean.

How integration works

You build the After Effects project to the requirements in this guide, then hand it off as a single packaged file. Continuum’s engineering team integrates it into the render pipeline, wiring each dynamic asset you exposed into a swappable field. From there, one project produces many renders — each with different prices, images, or text — with no additional design work. This is a collaborative handoff. You own the design and how it’s structured; Continuum owns the integration and rendering. The more cleanly your project meets the requirements here, the faster it goes live. Once it’s live, the project is a template in Forge, where you fill its fields and render versions.

Dynamic vs. static assets

Every layer in your project is one of two things:
  • Dynamic — anything that changes between renders: a price, a product image, a headline, or a paragraph of body copy. Dynamic assets must be built so Continuum can swap them.
  • Static — the design that stays the same across every render: backgrounds, decorative elements, fixed brand marks.
Getting this split right is the most important part of preparation. If an asset should vary between renders, it must be dynamic — layered, exposed, and preset per the next page.

Key terms

Try it

Sort your layers before you build anything else:
  1. In After Effects, list every layer in your main comp and mark each one dynamic or static. For example, “Price — dynamic”, “Hero product image — dynamic”, “Background gradient — static”.
  2. For each dynamic layer, follow Preparing your project.
  3. Package the project with File → Dependencies → Collect Files and hand the folder to your Continuum contact.
Once your template is live in Forge, ask Claude or ChatGPT:
  • “Which templates do we have?”
  • “Write six versions of the promo template from this brief.”

What’s next

Preparing your project

Structure layers, expose dynamic assets, and apply presets.

Delivery & handoff

Provide fonts, wire up asset access, and package the project.