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Paid analytics is your dashboard for everything running. It brings your connected ad accounts into one workspace so you can see performance, pacing, and where to act.
The sidebar labels this Paid Analytics; inside Performance+ it’s the Dashboard tab.

What’s on the dashboard

  • Campaign and ad-set workspace — performance across the ad accounts assigned to this brand.
  • Budget pacing — how spend is tracking against plan, so you catch over- and under-pacing early.
  • Insight panels — account- and campaign-level breakdowns of what’s driving results.
Data appears for each ad account you’ve connected and assigned. See Integrations to add more.

From insight to action

When you want to go deeper, ask Jaina about anything on the dashboard, or move to Paid optimization to apply recommendations.

Try it

Ask Claude or ChatGPT:
  • “Which Meta campaigns are spending slower than planned this month?”
  • “Show our top five Meta ads by ROAS over the last 30 days.”
  • “Break down the last two weeks of Meta spend by age and gender. Where are we wasting money?”

What’s next

Paid optimization

Act on the numbers.

Jaina

Ask why the numbers moved.