Skip to main content
Organic is your workspace for unpaid social. It turns brand insights into scheduled posts and tells you how they performed. Three areas work together:

Organic agent

An AI partner that plans and drafts content.

Content calendar

Schedule drafts across platforms.

Organic analytics

See how posted content performed.
In the sidebar these read Organic Agent, Calendar, and Organic Analytics. Inside the workspace the tabs read Agent, Planner, and Metrics — same surfaces.

How it fits together

The agent proposes plans and concepts and drops them into the calendar as drafts. You schedule and publish from the calendar, and analytics shows the results — which feed your next round of planning. Creative made in AI Studio can be published straight into the calendar with a Publish to Planner node.

What’s next

Start with the agent

Ask it to plan your next posts.

Open the calendar

Turn insights into scheduled drafts.