> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trycontinuum.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Organic analytics

> Track organic performance across platforms and see where your audience is.

Organic analytics shows how your posted content performs across every connected platform, so you can see what's working and feed it back into planning.

## What you'll see

* **Per-platform performance** — organic results across Instagram, Facebook, TikTok, YouTube, and LinkedIn, side by side.
* **Audience location** — where your audience is, shown on a map.
* **Content performance** — how individual posts are doing over time.

Data appears for each platform you've connected and assigned to this brand. See [Integrations](/integrations) to connect more.

## Closing the loop

Use what you learn here to steer the next round: hand the [Organic agent](/organic/agent) your best-performing themes, and build more drafts around them in the [calendar](/organic/calendar).

## What's next

<CardGroup cols={2}>
  <Card title="Content calendar" icon="calendar-days" href="/organic/calendar">
    Act on what's working.
  </Card>

  <Card title="Paid analytics" icon="chart-line" href="/scale/analytics">
    See the paid side of performance.
  </Card>
</CardGroup>