> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trycontinuum.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Set up your brand

> Build your brand profile from your website in a few minutes: analyze, connect channels, invite your team, and launch.

Continuum builds your brand from your website. You give it a URL, it scans your site to extract your brand identity, and you review and launch. The whole flow takes a few minutes.

**1. Enter your website**

Head to [app.trycontinuum.ai](https://app.trycontinuum.ai) and start onboarding. Enter your website URL and select **Analyze my brand**.

Continuum scans your site and starts an AI analysis in the background — extracting your name, logo, colors, typography, voice, and audience while you continue.

**2. Add brand documents (optional)**

Upload any brand assets you already have — style guides, decks, or past campaigns. This sharpens the analysis, but it's optional: skip it and Continuum infers everything from your website.

**3. Connect your channels**

Tag your ad and social accounts to this brand. Connect a provider once, then assign the specific accounts that belong to this brand.

* **Meta** — Facebook, Instagram, and your Meta ad accounts
* **TikTok**
* **YouTube**

Connecting Instagram unlocks competitor inspiration later. You can add more channels — including LinkedIn — anytime from **Settings → Integrations**. See [Integrations](https://docs.trycontinuum.ai/integrations.md) for the full list.

**4. Invite your team (optional)**

Invite teammates and set each one's role — **Admin**, **Operator**, or **Viewer**. You can also do this later from Settings.

> [!TIP]
>
> Not sure which role to give? See [Roles & permissions](https://docs.trycontinuum.ai/settings/roles.md).

**5. Review your Brand DNA and launch**

Continuum shows the brand profile it extracted — identity (logo, colors, typography), business overview, voice and tone, target audience, and a **brand readiness score**. Edit anything that's off, then launch.

The readiness score tells you how complete your brand profile is. It's informational — it never blocks you. You can deepen your [brand book](https://docs.trycontinuum.ai/brand/overview.md) over time.

> [!NOTE]
>
> After you launch, Continuum can show competitor inspiration and generate your first on-brand creatives, then drop you on your Home dashboard.

## Try it

Already connected Claude or ChatGPT? Ask:

* "Create a new brand called Acme Coffee for example.com." You finish setting it up in the Continuum app.
* "Which Continuum brand am I working on, and what's connected?"
* "Connect our Instagram account."

## What's next

* [Core concepts](https://docs.trycontinuum.ai/concepts.md): How brands, agents, and the creative loop fit together.
* [Build your brand book](https://docs.trycontinuum.ai/brand/overview.md): Deepen the identity that grounds every generation.
* [AI Canvas](https://docs.trycontinuum.ai/canvas/overview.md): Generate and edit images and video on the canvas.
* [Integrations](https://docs.trycontinuum.ai/integrations.md): Connect and assign all your channels.


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